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The Particle: "


“The Particle”, by Alex Posada is a ‘kinetic sculpture that experiments with color, sound and movement. A sensor monitoring system analyzes the users movements in the exhibition space. Around the space occupied by the sculpture defines a surround sound system that reacts and becomes one with the movement and light.’ . . . simply stunning, great work Alex. Watch the process video here, with a photo series on Alex’s flick’r here.



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Alissa’s paintings are awessome

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The BookBook is a Hardback Leather MacBook Case. It turns your Macbook into a Leather-Bound Book.


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Doritos Concept: "

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What is it about Doritos that inspires people to design for them? Here's a new concept by Petar Pavlov, who loves to experiment (we featured his CHOCO packaging awhile back):

'The shape and the texture of the Doritos chips are used as the base of this packaging concept. What's good about the form of the packaging is its structure which can keep the chips closed after opening. Currently I'm developing illustrations which can replace the textured solid colors. I also invite every designer interested in collaboration to create artworks of his own.'

Go to his Behance gallery to download the Doritos template and get more information about how to submit your artwork.

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Via. DYT.

Have you ever wondered why we yell out for “Mc Donald’s” when out for lunch and opt for “Fedex” to send over a courier? It’s the strong and catchy advertisement of these brands which have overpowered our minds. Advertisement does not mean to create a boring manual of a product but to say the innovative features of the product in a catchy way.

But remember, advertising and creativity go hand in hand. Creativity is not about doing extraordinary things simply, it is about doing simple things extraordinarily. An effective advertisement should be funny, clever, and distinctive.

Take a peek at these enthralling pieces of graphic design that is going to boggle your minds. )

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Different ideas exist on the nature of creativity in advertising. Some say it is inherent while others say it is developed through experience. However, I think an advertisement should be so catchy and snappy that your customer asks for you and only YOU.

So which of these ads you think is good enough to capture potential clients?

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via DYT

Via DYT.

Today, I start my post by quoting a logo designing blunder. A few years back, a Las Vegas company launched an energy drink called Cocaine. Not long after its launch, the FDA pulled the drink from the market. Reason??? The word used as its logo was that of a notorious drug itself. The font in its logo design resembled a white powder (cocaine). Its marketing language was rife with drug references. Short and sweet, while designing a logo we need to apply many things and avoid number of things.

Is your logo design capable of making your customers SMILE )
Limited in references

These are the keys of a designing a unique logo but do you know what happens when you make mistakes while making a logo design. For this reason you need to know beforehand all the common blunders that you might commit in logo designing. After all, prevention is better than cure, isn’t it??? )

For your due awareness, I have enlisted some frequent blunders that most people make while creating a logo design:

1. Avoid amateurs; your logo design demands professionalism from you.

2. Don’t just conjure up meaningless logos…design your logo with a purpose! You might think the arrow does nothing here. But it says that amazon.com has everything from a to z

3. Don’t be PC reliant…sketch your idea on a paper

4. Never clog the beauty of logo with complexity, just KISS (Keep it Simple Straight) )

5. Make your logo design compatible for all mediums. The FedEx logo is easily visible on all formats of media.

6. Avoid adding unnecessary inclusions (co, Ltd, Inc) Notice what vague inclusions have been made under the “Families” logo!

7. Say No to Plagiarism; always remember the PEPSI-COKE Case

8. Dreadful color combination: Although the logo is one of the creations of “Paul Rand” but the uneasy color selection is making it very awkward

9. Avoid certain typography issues (improper spacing, predictable, crazy and thin fonts). Geez, what’s this supposed to mean???

10. Never initiate in color mode; start logo design in black and white.

11. Haste makes waste….give your logo design attention it deserves!

12. Don’t stick to logo design trends ….create something original.

Have you ever encountered a logo design mistake other than the ones I mentioned?? Also analyze your logo design closely and tell if you have made any of these mistakes.